When you think about it, weeds are incredible models for business growth:
- They are impossible to get rid of
- They show up all over the place
- They can survive in almost any environment
Today’s guest, Stu Heineke, is a growth strategist, WSJ cartoonist and also named the “Father of Contact Marketing” by the American Marketing Association.
His newest book, How To Grow Your Business Like A Weed, is all about how we can translate the lessons of weeds into growing our businesses no matter the circumstance.